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Ten Steps Ahead: What Separates Successful Business Visionaries from the Rest of Us By Erik Calonius
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From Publishers Weekly
There™s always one visionary who has an uncanny ability to see where the world is heading and who has the moxie to forge the way. A journalist with the Wall Street Journal and Fortune magazine, Calonius argues that the trailblazers who can anticipate that trend, technology, or new business model boast unique intuition, courage, and emotional intelligence. He profiles Richard Branson, Steve Jobs, Walt Disney, and the Wright brothers as he discusses recent neuroscience discoveries along with the behavioral research he conducted with Dan Ariely on Ariely™s groundbreaking Predictably Irrational, painting an intriguing picture of how visionaries think, work, and create. Finally, he suggests that vision can, in fact, be learned—if we train our brains to recognize and work with inspiration and perspective. An intriguing, if somewhat perfunctory, look at extraordinary thinkers and how they achieve what they do. (Mar.)
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Review
"Ten Steps Ahead is an engaging read for lovers of good science writing and business biographies. Mr. Calonius writes with a strong personal style that is immensely readable and feels like a conversation with a friend."
-NY Journal of Books
"A former writer and editor for the Wall Street Journal and Fortune who collaborated with Dan Ariely on the best-selling Predictably Irrational, Calonius writes engagingly, spinning brain exercises and visualization wistfully in with science, and stories of visionaries. And what stories!...One of the strengths of Calonius' stories is that he's spent time with almost everyone (other than Walt Disney) he profiles in this book. He's hung out in the garage where Steve Jobs built Apple and listened to his stories of how it all began. He wined and dined with Richard Branson on Branson's houseboat, Duende, where he launched his business career. Hearing their stories second-hand through the author makes them come alive..."
-800 CEO READ
About the Author
Erik Calonius is a former reporter, editor, and London correspondent for The Wall Street Journal and served as an editor and writer for Fortune, where he was nominated for the National Magazine Award. He collaborated with Dan Ariely on Predictably Irrational and is the author of The Wanderer.
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