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Graphic Design: A New History
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Instructors: Please note that a third edition of Graphic Design will be available soon. Stock of the second edition should be available to fill orders for summer and fall 2019 classes; beyond fall 2019, please anticipate switching to the third edition. Go to the web page for Graphic Design's third edition to learn more or to request an examination copy. Now in its second edition, this innovative look at the history of graphic design explores its evolution from the 19th century to the present day. Author Stephen J. Eskilson demonstrates how a new era began for design arts under the influence of Victorian reformers, tracing the emergence of modernist design styles in the early 20th century, and examining the wartime politicization of regional styles. Richly contextualized chapters chronicle the history of the Bauhaus and the rise of the International Style in the 1950s and '60s, and the postmodern movement of the 1970s and '80s. The book's final chapter looks at current trends in graphic design, with in-depth discussions of grunge, comic book, and graffiti aesthetics; historicism and appropriation; and the influence of technology, web design, and motion graphics.The second edition features over 80 new images, revised text throughout, a new chapter on 19th-century design, and expanded sections on critical topics including the Swiss Style, Postmodernism, and contemporary design.
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Product details
Hardcover: 464 pages
Publisher: Yale University Press; 2nd edition (February 28, 2012)
Language: English
ISBN-10: 0300172605
ISBN-13: 978-0300172607
Product Dimensions:
9 x 1.8 x 12 inches
Shipping Weight: 5.2 pounds (View shipping rates and policies)
Average Customer Review:
4.1 out of 5 stars
41 customer reviews
Amazon Best Sellers Rank:
#158,836 in Books (See Top 100 in Books)
I love this book, had to get it for a class but I will keep it forever and haul it from pace to place as I grow old. So beautiful with an expansive history of design with in.
Wow, what a fantastic tome! Illustrations are stunning. Writing is clear. It's an enormous topic and this HUGE and physically heavy volume really does the subject of graphic design justice. I recommend to anyone who is interested in the graphic arts.
This book is essential for any serious graphic designer. It covers the beginning of graphic design from the Victorian era to the modern era and everything in between. There are so many good design examples and the book shows how design has evolved internationally.
As cheap as this book is, the first thing that shocked me was the fact that it's in full color. It's rare these days to find books in full color, and have nice paper for pages.The book is great, and I use it all the time to study for my class. It's got in depth information about artists, movements, and pieces of artwork. This book doesnt skimp on the details!Buy this book!
Good.
Bought this for an Art History class, but keeping it as a coffee table book! Really lovely!
Needed for college, plus it makes a great coffee table piece.
Got this book for a Graphic Design history class, wasn't too excited about the thickness of the book, but it's not that bad. It has a bunch of pictures to show you what he's talking about. This book has taught me soo much, my work has greatly improved and I know where to cite references, so I sound smarter. Goes into a more than just the work, but what's going on in the world at the time and why it's affecting it. The book jumps around at times when certain movements overlap, but overall I think it's a great book, and well worth the money, and when your done with it it'll make a nice coffee table piece.
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